A third of the websites in the entire world use WordPress as its content management system. It is the most popular in its niche. It is popular because it is easy to get by: WordPress is easy to download and easy to use. It can also be customized so that the website will be truly your own. That’s why companies love WordPress hosting.
But maintaining a website doesn’t end with having a content management system. You also need a host to make your website visible online. Now there are two kinds of web hosting: shared hosting and managed hosting. One has its own set of advantages and disadvantages.
This article, though, lobbies for managed hosting. While the biggest turn off for managed hosting is the cost, here are five reasons why the amount is worth it:
1. Speed
The most common grumblings surrounding a website is the speed. Some will complain that it will not load easily. As a business owner, you want to keep your audience on your site and keeping them waiting is not the way to do it. They can just easily find another business that offers the same product or service as yours.
A website is definitely a marketing tool. It can sway a customer to buy your product or service or not. If your site is terrible, chances are people will talk about it. Even worse, they will take their complaints to social media—then you are definitely in trouble. The speed also affects search engine rankings. Managed WordPress hosting is faster because your business is the only one being catered to.
2. Uptime
Just like speed, you don’t have to share your server with anyone if you choose to have your website on managed WordPress hosting. This typically means great uptime especially when there are untoward incidents that would cause some interruptions. There are also no reasons for reliability to go down during peak hours since you are not sharing anything with any other entities.
There is also that advantage of unlimited storage space because the online repository is just yours and not shared with other companies or websites.
3. Backup
When things go awry, you are ensured of a great backup system that will load your website within minutes when systems go down. Managed WordPress hosting has a powerful backup service just for you. You paid for it after all. This is one perk that could directly relate to the return of investment. After all, system blackouts could happen anytime. It could happen while your online business is at its peak.
The backup in managed hosting is characterized to have high redundancy strategies with great data recovery.
4. Technical support
You don’t need to queue in order to get technical support to check your website. It is there for you anytime you need it. The technical support team is available 24 hours a day because technical problems don’t keep a schedule. And since you are the only one being managed in this hosting service, then you are going to be served as soon as you need them to. Issues will be resolved so much faster.
5. Security
This is probably the most important thing about managed WordPress hosting. First of all, the fact that you are not sharing the server with any other company is already a ticked box when it comes to security. Since you are paying a premium, security service and policy is also premium.
The hosting service is managed by professionals who take stock on the value of internet security. So there is a defensive system installed rather than just react to possible threats. The firewall, in most cases, is impenetrable against malicious software. But in case it becomes vulnerable to cyber threats, rest assured that your website is in good hands with the cyber security experts on hand.
Managed WordPress hosting: Thinking of the business’s future
You might say that yours is still a small business without the resources to invest in something big. But you have to look at it this way: your business is here for the long run. You have to imagine your business being big and implementing whatever is necessary in order to cope with its potential.
With all the reasons stated above, it is quite clear that managed WordPress hosting is worth it and maybe even necessary.