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Cloud hosting is evolving rapidly, driven by increasing demands for performance, reliability, and control. In 2025, four major trends are reshaping the hosting landscape: bare metal servers, hybrid and multi-cloud strategies, and decentralized cloud solutions for Web3.
These advancements are particularly significant for Forex & Finance, web hosting providers, and web development companies, where every millisecond, performance and security can impact business success.
In today’s article I am sharing my insights with practical examples in two industries which we hold more than 60% of our clientele; Forex, IT / Development and the fast-growing Web3.
The Rise of Bare Metal Servers
Traditional cloud hosting relies on virtual machines (VMs), where multiple customers share a physical server. This model is cost-efficient but introduces performance overhead, latency, and security concerns. Bare metal servers eliminate these issues by offering dedicated, single-tenant infrastructure with direct access to hardware resources.
High-performance Trading Infrastructure for Forex Brokers
A Forex brokerage firm operating in London uses a cloud server instance for hosting its MetaTrader 5 (MT5) trading platform. However, traders complain about slippage and execution delays due to virtualization overhead.
To solve this, the company migrates to a bare metal server in LD4 (Equinix London Data Center). The result? Order execution times improve by 30-40%, significantly reducing slippage and improving client satisfaction.
High-Traffic WordPress Hosting
A web hosting company specializes in managed WordPress hosting for e-commerce businesses. Some of their largest clients experience traffic spikes, leading to slowdowns on traditional cloud instances or VPS servers.
By switching to bare metal servers, the e-shop platform gains consistent CPU performance, NVMe storage speeds, and dedicated network bandwidth, ensuring the website remains fast even during peak traffic.
Hybrid and Multi-Cloud Strategies
Many businesses no longer rely on a single cloud provider due to concerns over downtime, pricing, and data sovereignty. Instead, they adopt a Hybrid approach towards cloud hosting where they mix servers and resources from both private and public cloud providers.
Hybrid Cloud Setup for a Forex Broker
A Forex brokerage requires the maximum uptime guarantee to provide continuous access to trading accounts and uninterrupted price stream (ticks) to its trading platform. Relying solely on one cloud provider, e.g. AWS, presents many risks such as:
- The company will become vendor-locked to the cloud provider making it difficult to “escape” at any time in the future
- Cloud providers are known to be expensive for data traffic usage, something which may not be clearly visible in the beginning
- In case of network or other issues, the FX broker has no alternative provider for fail over.
To mitigate the above cases, it is common for customers to follow this approach:
- Run primary services on one hosting provider, such as NetShop ISP
- Replicate critical data and backup servers to a reputable cloud hosting provider
Hybrid Cloud for a Software Development Agency
It is wide known that developers like working with public cloud providers due to the plethora of 1-click deployment tools they offer which makes their life easier. However, the best approach to be followed is to split the infrastructure into, at least, two hosting providers. Here’s a working scenario from a successful software development company in Cyprus:
This agency builds high-traffic websites and e-shops. They maintain a private cloud for staging and development but rely on a public cloud provider for the production environment.
- They use on-premise bare metal servers for testing and version control.
- Once projects are ready, they deploy to a public cloud provider for scalability.
This hybrid setup ensures secure internal development while benefiting from the scalability of the public cloud.
Decentralized Cloud and Web3 Hosting
Decentralized cloud hosting is gaining traction as businesses look for censorship-resistant, secure, and resilient alternatives to traditional cloud providers. Web3 hosting leverages blockchain-based networks to distribute data across multiple nodes instead of central data centers.
Decentralized Hosting for Forex Analytics
A regulatory reporting services firm offers business intelligent analytics to regulated Forex brokers but doesn’t want to rely on public cloud providers (AWS, Azure, Google Cloud) due to privacy concerns.
They move their data storage to a decentralized cloud solution like Sia or Filecoin, ensuring:
- Data redundancy across a global network.
- No single point of failure, making the system resistant to outages.
- Enhanced security, as data is encrypted and split across multiple nodes.
Web3 Hosting for a Web Development Agency
A web development firm builds websites for clients in regulated industries (finance, crypto, and fintech). Some of their clients require uncensorable websites that cannot be taken down by governments or cloud providers.
Instead of using traditional hosting, they deploy websites and client portals on:
- IPFS (InterPlanetary File System), distributing site data across a peer-to-peer network.
- Ethereum Name Service (ENS) for blockchain-based domain names that are resistant to DNS takedowns.
This Web3 hosting model ensures content remains accessible, even if authorities attempt to shut down or censor the website.
Summary of 2025’s Hosting Trends
Cloud hosting in 2025 is evolving beyond traditional models. Bare metal cloud servers are eliminating performance bottlenecks, hybrid and multi-cloud strategies are enhancing reliability, and decentralized Web3 hosting is introducing a new era of censorship-resistant, secure hosting.
For Forex brokers, web hosting providers, and web development firms, adapting to these trends is crucial for staying competitive. Whether optimizing trade execution speeds, ensuring redundancy, or exploring decentralized cloud solutions, businesses must embrace these innovations to future-proof their operations.
Contact NetShop ISP for free advise and consultation on any of the following:
- Bare metal cloud servers in strategically-chosen regions all over the world.
- Hybrid cloud solutions to ensure business continuity and avoid becoming vendor locked.
- Web3 hosting solutions for decentralized applications.
About the Author
Stefano Sordini, CEO and Founder of NetShop ISP, brings 20 years of experience in the hosting industry, with half of his career dedicated to serving the financial services and gambling sectors.
During this time, he has gained deep expertise in critical application hosting solutions and low-latency network optimization.
